Women Scientists into the Media

Media visibility has become an increasingly valuable asset for researchers. Many, however, perceive media presence as an additional burden alongside their academic work. This interactive workshop, offered by Die Wissenschaftlerinnen, combines research-based data and hands-on practice to help women researchers build their media presence with confidence. Participants will try a video format in a safe environment designed to strengthen their media presence and break down the hurdles that often stand in the way. A dedicated Q&A session offers room for discussion and to share personal experiences with peers. By the end of the workshop, participants leave with a concrete communication format tailored to their expertise, ready for media appearances, social media, or institutional communication. Those who wish may also have their video shared via the official ‘Die Wissenschaftlerinnen’ account to increase its reach with over 10,000 followers on social media platforms.

Judith Ackermann holds a PhD in Media Studies and is a Research Professor of Digital Media and Performance in Social Work at the University of Applied Sciences Potsdam. Her work focuses on the potential of digitalization for society and culture. She is (co-)principal investigator of the research projects Female Scientists into Media (BMFTR 2022–2025), MyAppMyData (BMBFSFJ 2025–2028), and FEEL (EFRE 2025–2028).

Instagram: @Jiutha TikTok: @dieprofessorin

Anna-Sophie Barbutev is a communication scientist, journalist and science communicator. She worked as an academic research associate in the BMFTR-funded project Female Scientists into Media. Her research interests lie in journalism studies, science communication, and gender studies.

Instagram: @asbarbutev

Anne-Kathrin Gerlieb is a sociologist and art studies scholar and is pursuing her PhD in sociology as a scholarship holder of the Friedrich Naumann Foundation at the Düsseldorf Art Academy. She was a research associate on the BMFTR-funded project Female Scientists into Media and now works on the VEStOR research project at FH Potsdam. Her research focuses on digital transformation, the sociology of art and culture, gender studies, and sociological theory.

Instagram / TikTok: @enna.gia

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